Marketing Workshop - Session 1
Developing your Marketing Plan – get ready to step up your marketing game
The first of four upcoming insightful workshops hosted by Chris Butler from Nelson based marketing consultancy The Marketing Studio. Coming to the marketing rescue of business owners and managers in need of some guidance, this session will look at how to develop and structure a marketing plan.
WHO IS THIS COURSE FOR?
Anyone looking to start a business or current business owners that are looking to develop and grow their marketing strategy - the initial stage of any marketing strategy is to develop a marketing plan. The classic saying goes; “if you fail to plan you can plan on failing”, starting a marketing campaign with no plan of actions means you don’t set yourself up for the most success.
Over the two hours we will help you define your marketing objectives, your markets and core offerings to enable you to reach your business goals. Whether you are new to the marketing game and need advice on how to get started, or are looking for a long term plan to build a marketing strategy, this workshop will assist you in developing your game plan.
• What a Marketing Plan is
• The 4 P’s
• Defining your brand
• Understanding your target markets
• Deciding your key offerings
• Creating achievable goals
• Now VS Future
SO YOU CAN:
• Write a Marketing Plan for your business
• Create a successful Marketing Strategy
• Build a clear brand identity
• Feel confident in your audience
This workshop will be interactive with Q&A’s highly accepted so come prepared to analysis your business and get yourself into a position where you are comfortable with your marketing.
Chris Butler, owner of The Marketing Studio
The Marketing Studio is owned and operated by Chris Butler who has over 20 years of experience in business and event promotion. As well as his own freelance contract projects, Chris has had many years of experience working for and running businesses in the real market place and understands the difficulties faced today. Chris has worked for some high-profile companies in New Zealand and Australia in sales and marketing roles. Starting in Radio, Chris has had hands-on experience in all forms of media and has been at the coalface in the evolution of the industry from traditional media through to digital and e-commerce marketing.
Book in for one or all four - book for all four and you will receive a 20% discount off the total cost.
Get ready to step up your marketing game!
Don't miss this opportunity and book your spot today.
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